DRIVE BY - by Memo

Shot in 2011, these three iconic images from my personal photography have emerged as pivotal symbols within Chicano, LA, and lowrider culture. While they faced considerable backlash for their representation in the hood, they also serve as powerful expressions of resilience and pride, creating a profound connection with the community. These images encapsulate the spirit of cultural identity, inspiring over 1,000 individuals worldwide to get them tattooed. Now celebrated in murals, canvases, and various art forms, they continue to resonate as some of the most impactful representations in the culture and industry, symbolizing strength and unity amidst adversity. #memortega